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Nissan and DeNA will begin testing a self-driving taxi service in Japan next month

Nissan and DeNA will begin testing a self-driving taxi service in Japan next month

Nissan Motor and DeNA announced today that field tests Easy Ride, the service they developed together, will begin next month in Japan. This means that Nissan and DeNA now rank among Uber, Lyft, GM, Didi Chuxing and other companies pioneering self-driving taxi pilots, with the goal of launching commercially within the next few years.

DeNA is a Tokyo-headquartered online services company that is probably best known outside of Japan for a partnership with Nintendo that has produced mobile games like “Fire Emblem Heroes.” Its other services, however, encompass a wide range of verticals, including e-commerce, entertainment, healthcare, social networking and tech. Two years ago, DeNA launched its first production with French company EasyMile, which are used to provide a shuttle service called Robot Shuttle in Japanese cities.

Easy Ride’s first field test will begin on March 5 in Yokohama, the city to the south of Tokyo where Nissan’s global headquarters are located. Its self-driving taxis, which the companies call “robo-vehicles,” will take passengers along a 4.5 kilometer set route between the Yokohama World Porters shopping center and Nissan’s corporate complex. During the ride, passengers can try out Easy Ride’s concierge features by using […]

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